Eye-catching designs and content developed for Cipla around their products and brand philosophy. Cipla’s tagline is caring for life and we have ensures that each graphic subconsciously speaks the DNA of the brand – care. The idea here is to use human faces and emotions to connect with the products and the audience. Eg. Making therapy simpler graphic talks about the unique drug delivery systems that Cipla developed for the respiratory therapy that have revolutionised the entire industry and its target delivery systems have made life much easier for millions across the globe.